digital marketing

Top 5 Benefits of Online Video Marketing for Nonprofits

Online video marketing for a nonprofit

Online video marketing is an incredibly effective marketing technique. Nonprofits should take advantage of its potency by incorporating videos into their general marketing strategy. Here are five of the top reasons nonprofits should use videos. Reach People’s Hearts Real stories and testimonials are best conveyed via a video narrative. Watching and listening to someone “firsthand” … Read moreTop 5 Benefits of Online Video Marketing for Nonprofits

The 4 Pillars of a Solid Nonprofit Marketing Strategy

nonprofit marketing strategy

There are several pillars to a solid marketing strategy. As a nonprofit, you should be incorporating all of the following four techniques in your nonprofit marketing strategy campaign. This will allow you to have the greatest possible impact. Content Marketing Content marketing comes in a few forms. First and foremost is starting a blog. Blogging … Read moreThe 4 Pillars of a Solid Nonprofit Marketing Strategy