Top 5 Benefits of Online Video Marketing for Nonprofits

Online video marketing for a nonprofit

Online video marketing is an incredibly effective marketing technique. Nonprofits should take advantage of its potency by incorporating videos into their general marketing strategy. Here are five of the top reasons nonprofits should use videos. Reach People’s Hearts Real stories and testimonials are best conveyed via a video narrative. Watching and listening to someone “firsthand” … Read moreTop 5 Benefits of Online Video Marketing for Nonprofits

The 4 Pillars of a Solid Nonprofit Marketing Strategy

nonprofit marketing strategy

There are several pillars to a solid marketing strategy. As a nonprofit, you should be incorporating all of the following four techniques in your nonprofit marketing strategy campaign. This will allow you to have the greatest possible impact. Content Marketing Content marketing comes in a few forms. First and foremost is starting a blog. Blogging … Read moreThe 4 Pillars of a Solid Nonprofit Marketing Strategy

4 Things to Focus on When Building a Website for Your Nonprofit

A man working on building a website for a nonprofit

A well-designed website is a nonprofit’s best friend. It gives you authority, gets the word out about your work, and attracts donors. Here are four important things to focus on when building a website for your nonprofit. Present Consistent Branding It’s important to present consistent branding across your site and your other online channels, such … Read more4 Things to Focus on When Building a Website for Your Nonprofit

5 Important Web Design Tips for Nonprofits

Two people working on web design for a nonprofit

As a nonprofit, your website serves to showcase your good work, inform people what you stand for, and attract donors. Putting effort into creating a great website is a must. Here are five useful web design tip for nonprofits. Tell a Convincing Story If your primary goal is to attract donors, then the purpose of … Read more5 Important Web Design Tips for Nonprofits